2025

Woolworths and Zeus Street Greek have partnered to release a limited edition roast chicken seasoned with Zeus Street Greek’s original blend. Having landed nationwide in stores this week, the chicken features zesty lemon and herb seasoning and a breadcrumb stuffing flavoured with smoky lemon, paprika, garlic and herbs. The collaboration builds on the existing partnership between the two brands, with Woolworths already stocking 15 Zeus Street Greek products, including rubs, sauces and DIY pita kits. “Our original seasoning is a celebration of authentic Greek flavours that our customers know and love,” said Ramon Castillo, CEO at Zeus Street Greek. “This collaboration is a great continuation of our partnership with Woolworths, which already stocks a range of 15 products, including signature rubs, sauces and DIY pita kits.” Woolworths Merchandise Manager or ‘Chief Chook Officer’, Matt Harbich said: “Our customers can’t get enough of our bachelor’s handbag – whether that’s for a quick meal to feed the family or to use for easy meal prep for sandwiches and salads.” Woolworths added that whilst the classic roast chicken remains a staple, customer interest in new flavour variations continues to grow. The retailer pointed to Zeus Street Greek’s popularity and existing presence in its aisles as a natural lead-in to the collaboration. The new roast chicken also aligns with the wider Zeus Street Greek range at Woolworths The Woolworths roast chicken first launched in 1960 and has become a national staple, with more than 20 million sold each year. Previous limited-edition releases have included Garlic Bread, BBQ Memphis and Tandoori. The Zeus Street Greek Hot Roast Chicken is available for $14.50 for a limited time in Woolworths and Metro stores nationwide. Source: SOCIETY Find more food retail updates on Crumb Wire.

Pyrex has introduced its new Pyrex Colours Collection in Australia, offering updated versions of its established glassware designs. The range includes Pyrex Colours Sculpted Mixing Bowls, Pyrex Colours Simply Store and Pyrex Colours Sculpted Smoke Bakeware in a selection of sizes, shapes and colours. The collection features tinted glass and revised styling that brings a more contemporary look to kitchen prep and storage. Each piece is made from premium tempered glass designed for even heating and stain resistance. The material does not absorb food odours or flavours, supporting long-term use. The full range covers options for preparing, baking, serving and storing meals. The Pyrex Colours Sculpted Mixing Bowls feature a fluted design and tinted glass, and each set includes BPA-free plastic lids. The range covers several colour combinations and set sizes, including the Storage Sculptured six piece bowl set in blue, green and pink, the six piece mixing bowl set in yellow, green and blue, and two four piece sets offered in either yellow and green or blue and green. These sets are available through Pyrex and Global Kitchen Brands, depending on the product. The Pyrex Colours Simply Store line updates Pyrex’s existing glass storage containers with tinted glass and matching lids. The containers are dishwasher, refrigerator, freezer, microwave and preheated-oven safe and are designed for stackable storage and meal preparation. The range includes a six piece two-cup round storage container set in mixed colours, a ten piece round storage container set in mixed colours and a four piece four-cup storage container set in pink and blue. These products are available through Global Kitchen Brands and selected retailers across Australia. Source: Closer Communications Find more food retail updates on Crumb Wire.

Guzman y Gomez (GYG) is introducing a new $12 value breakfast deal from November 18. The offer, dubbed the Brekkie Burrito Bundle, includes a Brekkie Burrito with a crispy hash brown inside and a barista-made coffee. The launch comes as Australians continue to face rising living costs, with recent ABS data showing the Consumer Price Index has increased 3.2 percent over the past year. Coffee prices have also climbed sharply, with many iced latte drinkers now paying around $9 for their morning cup and a typical takeaway breakfast easily exceeding $25. GYG’s new bundle aims to deliver an affordable full breakfast option without compromising on quality. Customers can order their coffee hot or iced, in any size and with any milk, providing flexibility for different morning routines. “We all know that brekkie is the most important meal of the day!” says Steven Marks, GYG Founder and Co-CEO. “GYG wants Aussies to enjoy a healthy, delicious, filling brekkie burrito and a quality barista-made coffee for just $12. It’s real food that’s really big on value!” From November 18, the Brekkie Burrito Bundle will be available to order from restaurants, drive-thru and the GYG app nationwide. Source: Guzman y Gomez Find more food and drink updates on Crumb Wire.

Woolworths Metro has introduced two new festive sandwiches, offering a convenient way for customers to enjoy Christmas flavours ahead of the holiday. Inspired by a popular UK tradition, the limited-release range brings classic seasonal ingredients into a ready-made lunch format. The line-up includes a Turkey Stuffing & Cranberry Sauce Sandwich and a Christmas Ham, Cheese & Balsamic Chutney Sandwich, both priced at $8.00 and available at Metro stores. Developed in partnership with a local supplier, the sandwiches combine familiar holiday elements such as turkey, stuffing, ham and chutney in a lunch-sized offering suited to the busy festive period. “Why wait for Christmas Day? We wanted to bring a fun, convenient way for customers to enjoy those iconic holiday tastes right now!” said a Woolworths spokesperson. “Working with a local supplier, our team blended those rich, nostalgic flavours – from the turkey and stuffing to the ham and chutney – to create a delicious, lunch-sized tribute to this iconic UK tradition. Grab a taste of Christmas on your next break!” The new range is now available at Woolworths Metro stores across NSW, ACT, QLD and VIC. Source: SOCIETY Find more food retail updates on Crumb Wire.

Lee Kum Kee has launched its national “Unlock 1888 Good Fortune” promotion, running until November 23, 2025 and offering more than $20,000 in prizes. The campaign takes its cue from the brand’s founding year, 1888, and the cultural significance of the number eight in Chinese tradition. Prizes include a major $1,888 award, 50 prizes of $188 and 100 consolation prizes of $88. Any Lee Kum Kee product purchased from Coles, Woolworths or participating Asian grocers qualifies as an entry. Shoppers simply upload their receipt via the promotion website or through in-store QR codess The promotion comes from a brand that has been a fixture in Asian sauces and condiments for more than 135 years. Favoured by chefs and home cooks, Lee Kum Kee has long helped Australians introduce Asian flavours into everyday meals. Its philosophy centres on attention to detail, with quality ingredients selected from farm to production to support consistent, reliable results in home kitchens. With hundreds of products globally and a wide range available locally, the national promotion offers entry points for every cooking style. Source: onetwo agency Find more food and drink updates on Crumb Wire.