Añada rolls out $3 oyster Tuesdays alongside Paella Day offer

Añada is marking National Spanish Paella Day with a weekend offer, while also locking in a weekly oyster deal for Fitzroy locals. Across March 28 and March 29, the Gertrude Street spot will pour a free glass of house red or white with any paella ordered at lunch, off the back of the March 27 occasion. An inimitable crowd-puller, the Paella de Marisco is the one to go for here, packed with king prawns, white fish, calamari and pipis. Meanwhile, the oyster situation is a bit more ongoing. Tuesdays now mean $3 oysters at the establishment, offering a low-effort excuse to drop in midweek. Guests can also enjoy a daily happy hour from 5 pm to 6 pm, with $9 wines and a short tapas offering to match. Añada has long held its place on Gertrude Street, moving easily between snacks, charcuterie and larger-format dishes. The menu draws on southern Spanish cooking, with a focus on produce and straightforward, flavour-first plates. The wine list sticks to Spain, leaning into lesser-known varieties, while the space itself is warm and intimate, built for slow dinners rather than quick stops. In case the warm smell of paprika and seafood wasn’t quite enough to lead a wandering nose to Añada, the restaurant can be found at 197 Gertrude Street, Fitzroy. Source: Sense Communications Find more dining out updates on Crumb Wire.

Read More

Essteele launches new Essenza range at Myer and David Jones

Italian cookware brand Essteele has launched Essenza, a new PFAS-free ceramic nonstick collection designed and made in Italy. Essenza arrives as awareness around PFAS in cookware coatings continues to grow among Australian consumers. The collection’s 4-layer ceramic nonstick coating is made from natural minerals and contains no PFAS, while the pan body is constructed from 100% recycled aluminium. A stainless steel base ensures compatibility across all cooktops, including induction. The range launches in three sizes of Open French Skillet: 24cm, 28cm and 32cm. The pans are dishwasher safe and oven safe to 180°C. The collection comes in modern packaging designed to reflect a clean-living ethos, making it a considered gift option for home cooks or newlyweds. Meyer Cookware Australia Head of Marketing Neeraj Sharma says, “Essenza embodies everything we believe great cookware should be: beautifully made, built to last, and better for the people using it. With its PFAS-free ceramic coating crafted from natural minerals and a body made from 100% recycled aluminium, Essenza is a collection we are genuinely proud to bring to Australian kitchens. This is Italian design at its most purposeful.” Key features of the Essenza collection include: Designed and made in Italy – High performance with Italian craftsmanship. PFAS-free ceramic nonstick coating – Made from natural minerals for superior scratch resistance and food release. 100% recycled aluminium pan body – Lightweight construction for fast and even heat distribution. Universal cooktop compatibility – Stainless steel base works on all cooktops including induction. Ergonomic handles – Designed for comfort, balance and control. Dishwasher and oven safe – Oven safe to 180°C. The Essenza collection is available now at Myer, David Jones and the Essteele website, priced between $119.95 and $159.95. Source: Tide PR Find more food retail updates on Crumb Wire.

Read More

Mutti’s This Can Can campaign hits stores and screens across Australia

Mutti has launched a nationwide campaign to help home cooks navigate the canned tomato aisle with more confidence. The Italian tomato brand’s ‘This Can Can‘ campaign is designed to match the right canned tomato to the right dish, tapping into a genuine shopping behaviour: when the shelf feels overwhelming, most people just reach for what they know. This Can Can aims to change that by making Mutti’s range easier to navigate, with clearer guidance on which product works best for specific cooking occasions, from a quick weeknight pasta to a slow-cooked ragu. Mutti Marketing Director ANZ Samantha Filocamo says the campaign was built around a simple insight. “When the shelf feels complicated and hard to navigate, people reach for what they know, and we wanted This Can Can to clearly show which Mutti tomato works best for each cooking occasion, making it easier for shoppers to choose with confidence and explore more of the category. “As premium category leaders in canned tomatoes, we saw an opportunity to simplify the shelf and drive meaningful education within the aisle across our speciality range, whilst supporting one of our most recognisable SKUs (stock keeping units), Polpa. “By highlighting clearer usage cues in a fresh and unexpected way, our campaign’s creative executions position Mutti as a brand whose ‘cans can’ do it all.” The campaign is running across retailer websites, a partnership with Taste.com, and in-store across floor decals, shelf wobblers and tower displays at more than 3,200 stores nationally. Source: Wired Co. Find more food retail updates on Crumb Wire.

Read More

Hard FIZZ enters the vodka RTD market with two new flavours

Hard FIZZ is launching its first new flavour in almost a year, with a vodka lime and soda set to hit shelves in the next few months. The independent beverage brand, co-owned by Grammy-nominated music producer and DJ FISHER, is making the move into vodka as consumption of the spirit surges 12.7% nationally. Having built its range around seltzer, starting with lemonade and pineapple blends, Hard FIZZ is now moving into vodka territory with two new releases: a vodka lime and soda and a vodka version of its best-selling watermelon flavour. The shift signals the beginning of a broader pivot away from seltzer as the brand’s core range. Both new blends come in at 4% ABV with 80 calories per 330ml can and zero sugar, positioning them within the growing better-for-you drinks category. The numbers back the trend: in 2021, just 21% of vodka RTDs on the market were classed as better-for-you. That figure now sits at 45%. CEO Wade Tiller says the brand took its time with this one. “We’ve been really prolific with our releases over the years but we definitely took our time with this one, and while I’m probably biased, I think it’s bang on perfect. “Vodka RTDs have been flying off the shelves of late – specifically, low calorie, no sugar varieties – and we wanted to be at the forefront of that. “It’s actually really interesting, the growth of ‘healthier’ alcoholic beverages in recent years. In 2021, just 21% of all vodka RTDs on the market were classed as ‘better for you’ and that’s now up to 45% – that’s people voting with their feet. “Vodka lime and soda is a fan favourite at the bar, but our version is distinctly FIZZ and doesn’t have any of the nasties.” The launch comes ahead of a busy period for the brand, with Hard FIZZ set to join DJ FISHER on his national Out 2 Lunch roadshow, giving consumers a chance to sample the new products before they hit shelves widely. “It’s going to be a lot of fun,” says Tiller. “FIZZ is Fish’s baby, but there’s always been a really good synergy between dance music and festivals and drinks. “It’s a great way for consumers to sample the product and have a great time as they do it. Out 2 Lunch is going to set us up for the next 12 months.” Source: Wolf PR Find more food retail updates on Crumb Wire.

Read More

Next Hotel Melbourne’s La Madonna opens for weekday lunch

La Madonna, the refined Italian-French restaurant at Next Hotel Melbourne, has opened its doors for lunch. Previously operating for dinner only, the Little Collins Street restaurant is now serving Tuesday to Friday from 12 pm to 2 pm, with a menu from Michelin-trained Executive Chef Jacopo Degli Esposti. Reservations are offered within a 40-minute window, making it a practical option for office workers and business lunches, with two courses priced at $35 and three at $45. La Lunch Menu The menu leans into classic French-Italian flavours with a lighter touch suited to the middle of the day. Mains include steak frites with sauce poivre, poached and roasted octopus with caponata and gremolata, beef cheek bourguignonne and gnocchi with king prawns and fried sage. Entrees include stracciatella with basil oil and pickled eggplant, while desserts include tiramisu and lemon popsicle. Sides such as cauliflower gratin are available to add on. Esposti says the lunch menu is a condensed version of what La Madonna delivers by night. “For this menu, we have created something which exemplifies the considered, flavour-filled French-Italian cuisine La Madonna is known for by night, but a condensed version, knowing that people are more time conscious at lunch. “We’ve also focused on delivering lunch at a sharp price point, as we know affordability is top of mind for many. The result is a well-rounded two-or three-course dining experience enjoyed in under an hour, in a relaxed yet stylish setting, at a very reasonable price.” La Madonna is located on Level 3 at Next Hotel, 103 Little Collins Street, Melbourne. Find more dining out updates on Crumb Wire.

Read More

How Gami Chicken’s chips became Australia’s fast-food runner-up

Gami Chicken is spilling the secret sauce behind its golden crunchy chips, which have just been ranked second across 18 major Australian fast-food franchises by a major food and drink guide. The Korean fast-dining chain, which has grown from a Melbourne laneway to more than 20 stores nationally since its founding in 2006, has been fielding a surge of attention since the ranking landed. Founder Jun Lee says the response has been welcome but not entirely surprising. “Australians love our Korean flavour and our chips have had a loyal following for a number of years. Australians also love crunch and these chips were developed to deliver the same sense of crispness that people associate with Gami chicken.” Crunch that lasts The chips are double-fried, finger-thick and wrapped in a light golden batter built around a single goal: crunch that lasts. They are the most frequently ordered item alongside Gami’s Korean fried chicken, with approximately 20 tons served nationally over the past 12 months. The recipe draws on Korean street food technique, where crispiness and contrast are non-negotiable. The cut was chosen to hold enough potato flavour while keeping its crunch well after frying. “To achieve this, the batter was developed with the goal of creating a chip that is crispy on the outside while still allowing the potato flavour to come through on the inside,” says Lee. “We wanted a cut that would hold enough potato flavour, while also keeping its crunch for longer – even after frying. The unique texture isn’t an accident. It’s inspired by Korean street-food techniques that prioritise crispiness, contrast and pure eating joy. “The thinking was to create chips that were not just a side, but with their own texture, structure and flavour to stand alongside Gami’s famous Korean fried chicken.” Gami’s potato supplier sits in the middle of a farming region, with potatoes processed close to harvest, often on the same day. “Our supplier’s factory is located in the middle of a potato farming region, which means the potatoes can be processed very close to harvest – in many cases on the same day. This was important to us because we wanted to retain as much of the potato’s natural flavour as possible,” says Lee. “Korean food is all about texture, comfort and fun,” says Lee. “There’s an increasing demand for Korean cuisine in Australia and this has been fuelled by the global phenomenon of K-culture. “It has created a wonderful platform for us to introduce our offering to mainstream markets. We aim to make quality Korean food accessible, convenient, and a favourite of every household.” Gami Chicken can be found at more than 20 locations across Australia. Find more food and drink news on Crumb Wire.

Read More

Fissler cookware promotion lands at Woolworths

Woolworths is giving Everyday Rewards members the chance to earn premium German cookware brand, Fissler, through their regular shop. Regular shoppers will earn one Cookware Credit for every $20 spent in a single transaction in-store or online by scanning their Everyday Rewards card. Credits can be redeemed against a six-piece stainless steel cookware set compatible with all cooktops, including induction. Woolworths expects to give away millions of products over the course of the promotion. Bonus credits will be available throughout the promotion on participating items in-store and online, and members can track their balance at the bottom of their receipt or via the Everyday Rewards app. For those wanting to complete their set sooner, a Credits + Pay option allows members to use their credits to get 50% off the range. The promotion comes as new research from Woolworths found that 84% of Australians believe the quality of their cooking tools directly impacts their results in the kitchen, while 42% consider owning quality cookware an important adulting milestone. Cost remains a barrier, with one in five Australians not having replaced their cookware in the past three years. Quality cookware Robert Glenn, Head of Collectibles at Woolworths, said: “We are always looking at how we can give our customers more value when they shop with us. With fresh food at the heart of our offer, what better way to help our customers than with free, quality cookware to bring their home-cooked meals to life. “It’s clear – and our research shows – that our customers want quality cookware, but cost can get in the way of that. Fissler is a world-class brand, meaning our customers have the chance to get their hands on premium cookware as a bonus when they shop.” Hayden Quinn, Cook and Woolworths ambassador, said: “As someone who spends a lot of time in the kitchen, I know first hand the difference it makes when you’re using high-quality cookware. It’s a game-changer that Woolies is now giving customers the chance to own this level of quality, with stainless steel products, for free.” The range Fissler 20cm Frying Pan – Suitable for stovetop and oven use, oven-safe up to 230°C. Fissler 16cm Saucepan – For sauces, boiling eggs or reheating small batches. Fissler 28cm Wok – Compatible with all stovetops, including induction, suited to high-heat cooking. Fissler 24cm Casserole with Lid – Transfers from stovetop to oven with sturdy handles. Fissler 28cm Frying Pan (Uncoated) – Uncoated stainless steel surface for searing and crisping. Fissler Turner – Designed to complement the range. The Fissler cookware promotion is running now until July 7 2026. Find more food retail updates on Crumb Wire.

Read More

Miilk Cake Studio is turning Honey Soy Chicken chips into a cake

Melbourne’s Miilk Cake Studio is releasing a Honey Soy Cake this weekend, timed to coincide with the Melbourne Food and Wine Festival. The cake combines layers of vanilla sponge with a buttercream infused with honey and Japanese soy sauce, topped with a crumble of Honey Soy Chicken chips for texture. Only 50 will be made, available in-store on Saturday, March 28 and Sunday, March 29. The flavour came out of Miilk’s Dream Flavour Competition, which invited Melbourne cake lovers to submit their ideas for a chance to see them realised. After hundreds of submissions and weeks of testing, Honey Soy was chosen as the winner. A love for ‘swavory’ foods Sweet and savoury combinations have long existed on the fringes of food culture, the kind of thing people tried once on a dare and then couldn’t stop ordering. Chicken and waffles, fries dipped in soft serve, salted caramel: combinations that once seemed odd enough to be novelties have gradually become menu staples. What was once filed under “weird combos that shouldn’t work” has moved firmly into the mainstream, with soy sauce in particular finding a new home in dessert applications, adding an umami depth that plays against sweetness in ways that are hard to put down. Founded on family baking traditions with a Southeast Asian influence, Miilk Cake Studio has built a following in Melbourne for its creative approach to dessert. Source: Modern Currency Find more food retail updates on Crumb Wire.

Read More

Ferrero Rocher is coming to Broadway Shopping Centre with free Easter samples

Ferrero Rocher is bringing its Easter 2026 collection to Broadway Shopping Centre next Thursday for a one-day sampling event. On March 26 from 3:30 pm to 8:30 pm, shoppers can try Ferrero Rocher Hazelnut and Cocoa Easter eggs alongside classic Ferrero and Raffaello balls. There is also a Guess the Eggs in the Jar competition running on the day, with the prize a gift pack including two of the season’s new releases. Easter 2026 New for 2026, the Ferrero Rocher Gold Bunny ($9) is a novelty Easter character made with smooth milk chocolate and crunchy hazelnut pieces, while the Ferrero Rocher Egg Tin ($24) packs 16 Ferrero Rocher chocolates into a reusable gold aluminium tin that doubles as a table centrepiece. Both star within a broader Easter range that includes returning favourites across gifting and entertaining. The Ferrero Collection Boxed Egg pairs a smooth milk chocolate egg with six Ferrero Rocher, Ferrero Rondnoir and Raffaello pralines, while the Grand Ferrero Rocher and Ferrero Rocher Easter Egg round out the lineup for those after something more classic. The full range is available at leading supermarkets nationwide. Source: ID Collective Find more food retail updates on Crumb Wire.

Read More

QLD dairy farm Summer Land Camels raises $700,000 in crowd-sourced funding

Summer Land Camels, Australia’s largest camel dairy farm, has raised $700,000 through a crowd-sourced funding campaign to fund its next phase of growth. The Queensland-based business closed its crowd-sourced funding campaign with backing from retail investors and long-standing customers, most of them based in Queensland and New South Wales. For many, it was a chance to formalise a relationship with a brand they had already been buying from for years. Founding Director Paul Martin says: “We’ve been incredibly encouraged by the response. Many of our investors are people who have supported the brand for years and are excited to now be shareholders as we enter our next phase of growth.” The company has identified significant demand for camel milk products in the American market and will use the capital to scale operations accordingly. “Our priority now is executing the scale-up strategy to deliver on the US export opportunity,” says Martin. It is not a bad time to be making big moves. Summer Land Camels recently scored 99.6 out of 100 from international dairy judges in Madison, Wisconsin, taking Bronze for its Marinated Camel Cheese, Persian Feta Style. “For a camel dairy farm in Queensland’s Scenic Rim to be recognised alongside some of the world’s most established cheesemakers is a proud moment for our team and for Australian regional food producers,” says Martin. The business also runs a working agritourism destination on its Scenic Rim property alongside its camel milk dairy and health and wellness product range. Source: Conway Communications Find more food and drink news on Crumb Wire.

Read More

Contact us

©2025- All Rights Reserved. Developed by Infutive Pvt. Ltd.