
Schnitz has signed a multi-year exclusive delivery deal with Uber Eats, making it the brand’s exclusive delivery partner across Australia.
For the growing number of Australians ordering Schnitz from their couch, the most immediate change is a category first.
Schnitz will become the first Quick Service Restaurant (QSR) brand in the country to let Crumb Collective loyalty members earn Crumb Points when ordering through Uber Eats, meaning the rewards program works regardless of how the order is placed.
The move also has implications for how Schnitz runs its business. Consolidating onto one platform is designed to simplify operations across the restaurant network, improve support for franchise partners and create more room to invest in menu innovation and promotional offers.
With access to Uber Eats’ national delivery network, the brand is also looking to extend its reach to a broader audience as delivery continues to grow as a channel.
Kerri Wane, CEO of Schnitz, said: “This exclusive agreement with Uber Eats marks a world class partnership for Schnitz and the next evolution of our delivery strategy. At the core of this strategy is a clear ambition: to lead through innovation across technology and convenience.
“Over the next few years, we are building on an unmatched foundation powered by the largest network for food delivery. As a leading delivery partner, Uber Eats connects us with highly relevant audiences, while giving us priority access and elevation on the platform.
“This allows us to simplify our operations, strengthen unit economics for our franchise partners, and deliver a faster, more seamless experience for our guests.”
Ed Kitchen, Managing Director, Uber Eats Australia & New Zealand, said: “Schnitz is a much-loved brand, and this exclusive partnership is all about helping more people enjoy their favourite Schnitz meals with ease. Together, we’re focused on delivering a seamless and reliable experience, with great food arriving fresh and fast.
“We’re excited to continue building on our partnership and supporting Schnitz as they grow across Australia.”
Schnitz is now available for delivery via Uber Eats nationally.
Source: Supplied
Find more food and drink news on Crumb Wire.