
Gami Chicken has landed in Coles, expanding the availability of its cult Korean fried chicken beyond food service.
Developed in partnership with Coles over nine months, the retail range features crispy boneless Korean fried chicken made with RSPCA Approved Australian chicken, paired with Gami’s signature sauces. It’s ready in 14 minutes in the air fryer or 21 minutes in the oven.
The range is available now in-store and online at selected Coles supermarkets in two flavours:
Coles x Gami Korean Fried Chicken with Soy Garlic Sauce 400g: Available nationally at RRP $12.
Coles x Gami Korean Fried Chicken with Sweet Chilli Sauce 400g: Available in 475 selected Coles stores at RRP $12
The launch taps into two converging trends. Coles research shows more than half of Australians are cooking at home more often to save money, while Korean cuisine continues to grow in popularity on the back of the broader rise of K-culture across food, music, beauty and entertainment.
Founded in Melbourne in 2006, Gami has grown to 30 restaurants across Australia, known for its crispy Korean fried chicken, bold sauces and dining experience inspired by Korean culture.
Karen O’Connor, Coles General Manager Commercial for Meat, Deli Seafood and Convenience, said, “We know our customers are looking for easy meal solutions that deliver on flavour, quality and value, and Korean cuisine continues to grow in popularity across Australia. Gami is already a much-loved restaurant brand, and we’re thrilled to work together to bring these exclusive products to Coles customers, making it easy to recreate that restaurant-quality experience at home in just minutes.”
Jun Lee, Gami Founder and Managing Director, said, “Korean food has surged in popularity over the past few years, and we’re excited to make the Gami experience more accessible for Australians to enjoy at home. We worked closely with Coles to recreate the flavour and texture our customers know and love from our restaurants.
“It was important that the product delivered the same crispy chicken and signature sauces Gami is known for. As Gami continues to grow its footprint nationally, this partnership is an exciting opportunity to introduce more Australians to Korean flavours at home.”
Source: Niche Marketing Group
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